Learning Resources

Synopsis:


Are you debating over your next career switch or what skills to pick-up? You’ve probably done enough research to know that digital marketing is the new normal and digital marketing skills are in great demand. No doubt the job market is booming for digital marketers and even more so with the current pandemic - which has also shown us the digital transformation of several traditional businesses.


Knowing the need of digital marketing in today’s industry is great, but how do you know to find the right role for you?
We have 2 industry’s thought leaders who are directors of digital agencies and active in educating PMETs and senior managers in transiting to the Digital Marketing industry.
Speaker 1: Ms Michelle Lim, Co-founder and CEO of Make The Change and M.A.D. School
Speaker 2: Mr Hendry Goh, Director of Strategy of NEO360 Digital
How will the audience benefit from the session?


Participants will be able to learn about the top most sought after digital marketing positions and its job prospects within the field.
Understanding the job position from an agency’s (hirer) perspective
Learning the trending approaches in digital marketing
Learning what it takes to become a successful digital marketer
How to kickstart your digital marketing career

We need to be creative to be innovative. But the relentless push to innovate faster is producing a toxic culture that may undermine the whole creative process. In our rush for end results fast, we could ironically be killing the very thing that will lead us to innovation: creativity. Creativity and innovation are not interchangeable words, and it’s important for effective businesses to understand why. In this session, we explore why we need both and the paradoxes behind this that can impact our work.
Innovation is key for organizational transformation - but to prepare for innovation there needs to be both a culture of creativity (at the organization level) and creative thinking mindset and skill development (at the personal level). There are no shortcuts, and this is why many companies that only focus on embracing design thinking, agile, digital, and other innovation activities & tools (such as innovation labs, hackathons, sprints, scrum, and design thinking models) often fail.

This fireside chat with Andrew Grant and Dr. Gaia Grant (the authors of several books including: “ Who killed creativity? and how can we get it back? And “The Innovation Race”) will focus on the potential psychological and neurological blocks to critical and creative thinking, and the practical process leaders can engage in with practical strategies to achieve more innovative results in themselves, their team, and their organization.

www.whokilledcreativity.com

Do you often find yourself setting the same New Year resolutions year after year simply because you didn't achieve them last year?

In the weeks leading to a new year, many of us optimistically set new year resolutions hoping to motivate ourselves towards new goals, routines, or habits.

However, in a short couple of weeks, we often find ourselves having trouble adhering to these resolutions. But what if you could learn a few simple tricks that could help you stick to and achieve those goals?


This is a workshop like no other where you will also learn :
- How to set effective goals
- Develop habits that stick, even in these pandemic times.

With no definite time-frame for a COVID-19 vaccine in sight, the road ahead of us looks to be long, winding, and fraught with uncertainties, difficulties, and challenges.

Sean Tan, a lawyer by training with restructuring expertise, is the Chairman and Director of the True Group, which operates 10 fitness centers in Singapore and 14 in Taiwan under the “True Fitness”, “TFX” and “Yoga Edition” brands. The fitness business has not been spared, and in fact, has been hit hard by the crisis.

Regarded widely as a global creative and innovative thought leader in the fitness industry, Sean will share how he has steered the business through the Circuit Breaker and has restructured his team and the business to meet the challenges in the future. Grab this opportunity to take a glimpse into Sean’s playbook for survival, where Sean shares practical tips on how you as a business owner, leader or manager can prepare yourself and then your business for the challenges that lie ahead, including protecting your cash flow, cutting costs and expenses, re-purposing staff and resources, and pivoting.

How will the audience benefit from the session?

Known for his straight-talking and hands-on style of management and leadership, Sean gives practical advice without the fluff. The advice is geared towards both the individuals (whether business owners, leaders, or managers) and businesses, and one can expect to come away with something that will either inspire, motivate or cause one to think critically of another way of doing things.

Sir John Bittleston is the Founder, Executive Chairman of Terrific Mentor International and the only honorary member of Asia Institute of Mentoring.
He's an active octogenarian who loves mentoring and the hero for Yen-Lu Chow (AIM's Co-Founder).
Sir John believes in AIM's 5 pillars: Leadership, Entrepreneurship, Career Resilience, Personal Well-Being and Parenting.

He shared his testimony on the launch of AIM 21 challenge about his personal mastery of mentoring, what it meant to him & how he advocates mentoring to everyone.

When setting or establishing a new goal, consider using SMART goals. By using the acronym S.M.A.R.T. you provide structure to help ensure that a goal is specific, measurable, achievable, relevant and time bound. The SMART method is a well-known approach that helps to increase your chances of success. FREE Online Course https://www.udemy.com/goal-setting/
Learn more at www.decisionskills.com.

A video on the benefits of mentoring to partner with the article from http://learningyourdevelopment.com entitled Mentoring: A Win-Win-Win for Mentees, Mentors and Organisations at http://bit.ly/1gMMrBc

“It takes a village to raise a child” is an African proverb that is very applicable to mentoring.

Our “village” has never been more necessary than it is today. We live in a fast-paced, instant information, and pressure-packed world.
Mentees also go through different stages in life, play multiple roles, that require different types of mentors, and at times more than one mentor for different parts of their life. Different mentors, with their own unique set of skills and mentoring expertise, can work with mentees to give them a well-rounded and multi-faceted mentoring environment.

This discussion is about collaboration and partnerships you need to build as a mentor with your peers to support your mentee in the best way possible.